SaaS Marketing

How to Set (& Crush) Your SaaS Business’s Marketing Goals

Goal-setting is the bedrock to any successful marketing strategy. In fact, in a study by CoSchedule, marketers that set goals are 376% more likely to report success in their work. Of course, it’s not so much about goal-setting as it is about setting good goals. That is, you need to set appropriate, clearly defined goals …

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SaaS Marketing Strategy Fundamentals: 7 Proven Tactics

SaaS Marketing Strategy Fundamentals: 7 Proven Tactics

According to the leading research company Gartner, worldwide SaaS revenue will reach $278 billion in 2021. It’s a meteoric rise compared to just five years earlier, when the SaaS market sat at a more modest $87 billion. But for anyone keeping tabs on the industry, perhaps it comes as no surprise. Short for “software-as-a-service,” the …

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SaaS AdLab Podcast | Episode: 13 | Matt Ganzak – Founder: Press Demand & MyCredits

[et_pb_section fb_built=”1″ _builder_version=”3.22″ custom_padding=”0|0px|0|0px|false|false” fb_built=”1″ _i=”0″ _address=”0″][et_pb_row _builder_version=”3.25″ custom_padding=”27px|0px|8px|0px|false|false” _i=”0″ _address=”0.0″][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” _i=”0″ _address=”0.0.0″ custom_padding__hover=”|||”][et_pb_code _builder_version=”3.27.2″ hover_enabled=”0″ _i=”0″ _address=”0.0.0.0″][/et_pb_code][et_pb_divider _builder_version=”3.11.1″ _i=”1″ _address=”0.0.0.1″][/et_pb_divider][et_pb_text _builder_version=”3.27.2″ hover_enabled=”0″ _i=”2″ _address=”0.0.0.2″] Luis Camacho from Fantôm Agency had the pleasure to interview Matt Ganzak from MyCreditson the SaaS AdLab Podcast. [/et_pb_text][et_pb_divider _builder_version=”3.11.1″ _i=”3″ _address=”0.0.0.3″][/et_pb_divider][et_pb_text _builder_version=”3.11.1″ max_width=”100%” global_module=”310″ saved_tabs=”all” _i=”4″ …

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