Month: October 2022

Bottom Funnel Strategy

How to Increase Market Share With Bottom Funnel Strategy?

Let’s assume you are an email automation tool provider for e-commerce sites – if you had the resources to advertise to only one customer, who would you choose from the following:  Someone who is searching for “Email Marketing”  Someone who is searching for “Email Automation Tools”  Someone searching for “Email Automation Tool for E-Commerce sites” …

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